Micro Industries
8399 Green Meadows Drive North
Westerville, Ohio 43081
Email: mcurran@microind.com
Main Phone: (800) 446-6762
Fax Number: (740) 548-6184
mCosm Partners with Helio to Create Digital Signage & Media for Retail Stores
New York, NY – January 15, 2007
mCosm®, the interactive retail solutions company, has partnered with Helio, the new mobile service for young, savvy consumers, to create digital media for their landmark retail locations.
mCosm and Helio have joined forces to develop a fresh consumer experience for Helio members using mCosm's mCast software to create, manage and distribute various digital media, ranging from signage and video to 3-D effects and animation. The mCast system prepares updates and schedules digital signage and media from a central server, sending the content immediately to displays throughout the Helio retail locations. The files are shown on sleek computer displays manufactured by mCosm's parent company, Micro Industries®.
"Our stores reflect Helio's unique approach to this constantly changing wireless industry," said Ali Zanjani, EVP Sales and Distribution, HELIO LLC. "Helio locations are on the cutting edge and need to be able to take our displays to the next level at a moment's notice as well. Our partnership with mCosm allows us to update our look and media – even if we are on the go. Just like our members."
Helio stores feature pods that are an integrated environment where visitors can sample live devices and services, learn about Helio memberships, accessorize and sign up without ever having to wait in line at a traditional cash register. Digital displays, constantly updated with the help of mCosm's user-friendly software, are a key element of this design. The intuitive Web-based service offered by mCosm makes constantly updating digital content simple and is capable of being presented on almost any size screen, from the hi-definition displays on the walls to Helio's own exclusive handsets in the palm of the customer's hand.
Helio Stores are open in Santa Monica, San Diego, Palo Alto and Denver and a store is planned to open in New York early this year. Additional Helio Stores are planned for 2007 and throughout the coming years.
mCosm is a registered trademark of mCosm LLC. Micro Industries is a registered trademark of Micro Industries Corporation. All rights reserved. All other legal marks are the property of their respective owners.
