Micro Industries
8399 Green Meadows Drive North
Westerville, Ohio 43081
Email: mcurran@microind.com
Main Phone: (800) 446-6762
Fax Number: (740) 548-6184
MICRO INDUSTRIES INTRODUCES RETAIL'S LARGEST INTERACTIVE COMPUTER
Touch&Go Messenger 65 Debuts at National Retail Federation’s BIG Show 2008
New York, NY, January 13, 2008
Micro Industries® the leader in interactive retail computers, today introduced its biggest, most colorful product ever. A 65-inch addition to Micro’s line of popular 32-inch and 46-inch, high-definition computers, the Touch&Go Messenger® 65 establishes the new standard for in-store, interactive messaging. BIG Show attendees can view Mission: Interactive, an HD video, on a Messenger 65 at Booth #2673 here.
"The Messenger 65 provides a much-anticipated, large- format, all-in-one computer system to retailers for direct-to-consumer, in-store, interactive marketing applications,” said Michael Curran, Micro Industries’ chief executive officer. "Retailers have been waiting for this high-impact Touch&Go computer. It’s big enough for use in open retail environments ranging from huge airport complexes to large stores and malls."
Extra-large, HD Marketing
Micro engineered the Messenger 65 to continue Touch&Go’s heritage of stunning picture quality, high performance, and elegant platinum styling. Manufactured in the company’s Westerville, Ohio, plant with Advanced Retail Technology™, the new Messenger 65 is powered by an Intel® Core 2 Duo processor to deliver breakthrough performance and improved power efficiency.
The Messenger 65 comes equipped with a 1080p, ultra-bright LCD with a viewing angle of 176 degrees, an 160-Gb hard drive, DVD/CDRW and Microsoft® Windows XP. Also available are an IR touch screen, internal stereo speakers, and video options. A protective glass panel makes the LCD practical and cleanable.
The computer is retail-ready for interactive consumer applications, digital signage, store maps, advertising, messaging, product information, and demonstrations. Simple, elegant mounting options mean the Messenger 65 can be hung from a ceiling or a wall, or positioned on a countertop. Its dimensions are 64.6" wide by 37.6" high by 7.4" deep, with a weight of 220 pounds. The list price is $14,995.
Dynamic Digital Media on Very Large Screens
A Micro Industries affiliate company, mCosm, helps maximize investments in the Messenger 65 and other Touch&Go computers. mCosm software lets retailers create, manage, deploy, and change their own digital media, on the fly, without expensive, third-party intervention.
"mCosm provides a solution that couples broadcast television, closed-circuit video, and various digital media with digital signage plus interactivity," said mCosm President John Curran. “We offer the most innovative, in-store Interactive Retail Marketing 2.0 solution available today."
Retail Solutions from mCosm
mCosm offers the Touch&Go all-in-one computers, rapid application development, and remote content management. A full-service company, it helps retailers define their programs and streamlines specifying, building, installing, and managing interactive marketing solutions.
The company’s Interactive Retail Marketing 2.0 solutions range from simple price verification to sophisticated, multimedia environments. The company’s integrated approach delivers targeted, self-service applications and customer information at the point of decision. These, in turn, provide customers with exceptional service and retailers with a single point of contact for all interactive, point-of-purchase requirements.
About Micro Industries
Micro Industries is an Affiliate Member of the Intel® Communications Alliance and a Microsoft Certified Partner. Visit Micro at Booth #2673 to see the Touch&Go Messenger computers in person.





