Micro Industries
8399 Green Meadows Drive North
Westerville, Ohio 43081
Email: mcurran@microind.com
Main Phone: (800) 446-6762
Fax Number: (740) 548-6184
THE VENETIAN RESORT HOTEL CASINO INTRODUCES “LOLLIPOP” DIGITAL SIGNAGE FROM MICRO INDUSTRIES
Las Vegas, NV, December 14, 2009
The famed Venetian Resort Hotel Casino recently launched a digital signage program using “Digital Lollipops” from Micro Industries®. Micro delivered a total solution, including displays, computer hardware, application development, installation and remotely managed service. The Ohio-based company quickly met the innovative vision of The Venetian.
The Touch&Go Digital Lollipop is an advanced, double-sided digital signage system. It includes two Micro Messenger 46P computer systems with integrated liquid crystal displays (LCDs) mounted back-to-back on a mobile floor stand. mCosm®, a Micro subsidiary, continuously monitors the system using Micro’s Touch&Go Enterprise Management System. The Venetian also selected Micro’s mCast software for remotely managing and updating the content on all of the Digital Lollipops throughout the Las Vegas property.
“We design and build the Lollipops in the U.S.” added Michael Curran, Micro Industries CEO. “Using open-standards-based interactive computer systems with Intel® Core™ 2 Duo processors and full-HD LCD technology from Sharp, we created the digital signage the Venetian had envisioned. Thanks to our reliable Touch&Go Messenger® 46 all-in-one computers, we provided attention-grabbing Digital Lollipops with dramatic, high-impact graphics.”
The Digital Lollipops went from concept to production in an impressive four months. The Venetian leveraged three readily adaptable retail solutions from Micro Industries: Touch&Go all-in-one computer systems, mCast, and mCosm’s Remote Managed Service.
Micro Industries’ flexible hardware, software, networking and application-management offerings simplify development of brand-right digital signage and implementation of a full-fledged digital signage system for advertising and guest information and services.
Micro’s innovative Web-services application, mCast, makes it simple to manage digital media on Touch&Go Messengers. mCast lets authorized Venetian staffers create, manage, schedule and deploy digital-media play lists to specific Messengers on the property. mCosm’s Remote Managed Service helps minimize operational expenses and support requirements by eliminating routine administrative tasks and local support for the digital-signage network.
About Micro Industries
With its mCosm affiliate, Micro Industries provides total, in-store solutions. Its integrated approach provides retailers with a single point of contact for all interactive point-of-purchase requirements. Touch&Go computers, content development, network infrastructure, remote-system management and hosted services enable Micro Industries to deliver comprehensive interactive solutions to the retail industry.
